Register Your Domain Name

So, let’s start with the basics. First, you need a website. A real website with your own domain name – http://www.yourbandname.com. Just go to Dotster.com or another registrar and sign up for your own domain. It only costs about $15 a year.

Make It Interactive

Now in order for your website to be effective you can’t just treat it like it’s an online flyer or brochure. A musician’s website should be VERY interactive. At the least, set up a blog (journal) with weekly updates and a few song links. Most importantly, give them a way to sign up for your newsletter. If you don’t have a newsletter, drop everything you’re doing and set one up today. There is no better way to stay in touch with your fans than through an email newsletter campaign.

Keep It Simple

If you can’t afford a designer and you’re creating your own site, PLEASE just keep it simple. Trying to make it flashy will just distract your visitors from the real reason they’re there: your music.

Network – Myspace, PureVolume and others

Once your site is up, the second thing you want to do is set up accounts at Myspace.com and Purevolume.com. These two sites alone can generate some great exposure for your music. Set up your profile and start networking.

Make Friends

Finally, make sure that you exchange links with some of your other artist friends. Get them to recommend you to their fans and do the same for them (but be honest, of course). It’s a wonderful way to target a specific genre.

That’s it for today’s tip. Tomorrow we’ll discuss some different websites and programs that will help you implement today’s tips. Don’t miss it!